Happy
Together,
TargetStyle
:60 TV - Happy Together, TargetStyle
:15 TV - Smoke & Mirrors
:15 TV - Highs & Lows
CD: Chris Shipman AD: Mathieu Zarbatany, Taylor Snyder, & Leilanni Todd CW: Jackie Meyer & Maud Deitch
In 2017, we created a style campaign for Target that sought to celebrate the store’s unique position in the category, a place for fashion and just about everything else. We did this with the “Happy Together” campaign which draws on pop culture troupes and pairing unlikely products together under a series ofdouble entendres.
:60 TV - Happy Together, TargetStyle
:15 TV - Smoke & Mirrors
:15 TV - Highs & Lows
CD: Chris Shipman AD: Mathieu Zarbatany, Taylor Snyder, & Leilanni Todd CW: Jackie Meyer & Maud Deitch