Taylor Snyder
A Creative Director/Art Director in advertising.
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Ink Master Rivals

In 2014 we were given the simple task of how to market Spike TV’s new Ink Master season centered on the theme of “Rivals” in OOH. We took the ambitious route of creating live, evolving artworks in on a massive billboard near Times Square. We created a board with two blank arms and then hired dueling street artists to add their work throughout the week.

Ink

Master:

Rivals

 

Completed Graffiti Billboard

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Video - Making of 400 ft. Art Piece

The Yok & Sheryo's Arm Detail

Lamour Supreme's Arm Detail

Live Social Updates from Artists - Click/Tap to Read Copy

Free Tattoo Truck Outside Billboard

GCD: Jeff Kling     AD: Taylor Snyder     CW: Sarah Crist