Target Grocery
#TargetRun
At the time, #TargetRun was on the rise on social. So we leaned into that trend leveraging stacked hashtags to tell double entendre stories celebrating the warm weather.
:30 #HipHop
:30 #SunsOutBunsOut
Behind the Pin: A series of How-To crafts shown being built in reverse.
Pinterest: #EasterDandy
Pinterest: #LoveStruck
Pinterest: #ChocTurnal
Pinterest: #Pizzazz
Pinterest: #Kaboom
Pinterest: #AdoraBowl
OOH
Newspaper Insert
CD: Chris Lange AD: Taylor Snyder & Emily Taylor CW: Adam Ridgeway D: Crystal Jensen Director: Karim Charlebois-Zariffa