A Creative Director/Art Director in advertising.
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First

In 2018, Invisalign tasked us with creating a campaign and sub-brand around their first new product-line, Invisalign First. To market these aligners for young kids, we took to tapping into the bright colors and stylish aesthetic that kids are use to while balancing a tone of voice that would equally appeal to our target and their parents.


Invisalign

First

Launch

 

Print

Photo Art Direction - Click/Tap to View Large

:15 Digital Video - Head Start

:15 Digital Video - Changing Smile

Social Posts - Click/Tap to Read Copy


ECD: Laura Fegley     ACD: Michelle Cherland     AD: Taylor Snyder     CW: Eric Hansen     Design: Diana Quenomoen     Photographer: Stefano Azario